The Story
Overview
The Rolex Datejust 31mm reference 278240 beautifully embodies the enduring legacy of one of Rolex's most iconic and celebrated models. This current-production timepiece, crafted entirely from robust Oystersteel, offers a versatile and sophisticated interpretation, blending classic design with modern performance.
This specific Datejust 31 captivates with its charming Pink dial, which provides a delicate yet distinct presence. The dial is elegantly accented by classic Roman numerals, offering a refined, traditional aesthetic that enhances legibility. The signature domed (smooth) bezel, polished to a brilliant shine, frames the dial, while the iconic Cyclops lens magnifies the date, a hallmark of Rolex's commitment to both clarity and utility.
Perfectly sized for a graceful and balanced presence, the 31mm Oystersteel case is paired with the robust, three-link Oyster bracelet. Known for its durability and strong, sporty profile, the Oyster bracelet provides exceptional comfort and a clean, understated look. This combination of the smooth bezel and Oyster bracelet offers a versatile, contemporary aesthetic suitable for elegant daily wear.
Powering this exquisite timepiece is Rolex's new-generation in-house automatic movement, the Calibre 2236. This mechanism ensures superior precision, durability, and reliability, all rigorously certified as a Superlative Chronometer with an enhanced 55-hour power reserve. With a robust 100-meter water resistance, the Datejust 31 is built as a dependable and practical timepiece, perfectly balancing cherished tradition with modern engineering.
Specifications
| Brand : |
Rolex
|
|
Model Name :
|
Datejust 31mm
|
|
Reference :
|
278240
|
|
Material
|
Steel
|
| Movement : | Rolex Calibre 2236, 55 hours Power Reserve, Automatic |
|
Case Diameter :
|
31mm
|
| Bracelet / Strap : | Steel |
| Features : | 100m depth rating, Blue luminescence on dial. |
Condition
Brand new, Unworn Condition, Complete Original Set with Box and Papers dated October 2025.
Warranty
5 year original manufacturer warranty.
Further Insight from Our Specialist Team
Read our Full Review here :
Rolex Datejust in 2025: Why 31mm and 36mm Are Redefining the Perfect Fit
Watch our Video Review Here :
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Details & Craftsmanship
Every detail has been carefully considered to bring you the perfect product.
Description
Overview
The Rolex Datejust 31mm reference 278240 beautifully embodies the enduring legacy of one of Rolex's most iconic and celebrated models. This current-production timepiece, crafted entirely from robust Oystersteel, offers a versatile and sophisticated interpretation, blending classic design with modern performance.
This specific Datejust 31 captivates with its charming Pink dial, which provides a delicate yet distinct presence. The dial is elegantly accented by classic Roman numerals, offering a refined, traditional aesthetic that enhances legibility. The signature domed (smooth) bezel, polished to a brilliant shine, frames the dial, while the iconic Cyclops lens magnifies the date, a hallmark of Rolex's commitment to both clarity and utility.
Perfectly sized for a graceful and balanced presence, the 31mm Oystersteel case is paired with the robust, three-link Oyster bracelet. Known for its durability and strong, sporty profile, the Oyster bracelet provides exceptional comfort and a clean, understated look. This combination of the smooth bezel and Oyster bracelet offers a versatile, contemporary aesthetic suitable for elegant daily wear.
Powering this exquisite timepiece is Rolex's new-generation in-house automatic movement, the Calibre 2236. This mechanism ensures superior precision, durability, and reliability, all rigorously certified as a Superlative Chronometer with an enhanced 55-hour power reserve. With a robust 100-meter water resistance, the Datejust 31 is built as a dependable and practical timepiece, perfectly balancing cherished tradition with modern engineering.
Specifications
| Brand : |
Rolex
|
|
Model Name :
|
Datejust 31mm
|
|
Reference :
|
278240
|
|
Material
|
Steel
|
| Movement : | Rolex Calibre 2236, 55 hours Power Reserve, Automatic |
|
Case Diameter :
|
31mm
|
| Bracelet / Strap : | Steel |
| Features : | 100m depth rating, Blue luminescence on dial. |
Condition
Brand new, Unworn Condition, Complete Original Set with Box and Papers dated October 2025.
Warranty
5 year original manufacturer warranty.
Further Insight from Our Specialist Team
Read our Full Review here :
Rolex Datejust in 2025: Why 31mm and 36mm Are Redefining the Perfect Fit
Watch our Video Review Here :
